Tags archives: Adidas

  • Returning to New York Fashion Week this season is none other than Kayne West, debuting his fifth season of Yeezy for Adidas. The collection featured oversized sweatshirts, slouchy outerwear, and utilitarian trousers -- all restricted to neutral tones. See some of the looks for yourself. https://twitter.com/theyeezymafia/status/831979870066466826 West's presentation of looks also included the kickoff of the much-Instagrammed Calabasas line, Refinery 29 reports. Photo Credit: AKM-GSI The 15-minute showcase took place at Pier 59 Studios -- an old-line NYFW locale -- and attracted celebrities including his wife Kim Kardashian, sister-in-law Kylie Jenner, LaLa Anthony, Teyana Taylor, Hailey Baldwin and more. https://twitter.com/lala/status/831987657177702401 Cameos from models included Luka Sabbat and Amina Blue, and the show marked the launch of Halima Aden -- the Somali-American stunner who is IMG Models' first hijab-wearing model. https://twitter.com/Edward_Enninful/status/831968901168820226?ref_src=twsrc%5Etfw The rapper/designer with Teyana Taylor Photo Credit: Walik  Check out more looks from the showcase below.
  • If each new calendar year brought forth a new style trend that mirrored the Spice Girls, 2016 would be known as the Year of Sporty Spice. Right now, athleisure is as popular and ubiquitous as Park Slope or Santa Monica moms pushing UppaBaby strollers—and with booming sales, chic, dressed-up exercise clothing are finally more affordable too. "Stores like H&M, Forever 21, and Aritzia, are offering up a selection of goods that aren't just cute but, mostly at under $50, won't break your bank, either," writes Ray Lowe of Refinery 29. Here are three simple facts you need to know about this fabulously casual fashion trend.  Activewear Is Not Going Anywhere Don't count on this bubble bursting in 2016! In October 2015, Morgan Stanley ventured to estimate that activewear will reach up to $83 billion in sales by 2020. Athleisure sales stretched out to $36 million in 2013. In 2014, activewear accounted for 16 percent of the total apparel market, according to research firm NPD Group. And in 2014, Nike expected to add $2 billion dollars to sales by 2017. Photo Credit: Nike Clearly, activewear is going for the win. High-end names like Sweaty Betty, Outdoor Voices, Vimmia, and Aday, are now competing with fast-fashion staples like H&M for shoppers' hearts. And over the years, luxury companies like Tory Burch, Trina Turk, Stella McCartney, and Mara Hoffman have rushed to jump into the current craze. Below: Image from January 2016 limited-edition, 21-piece[...]